Stafford created and negotiated the Pringles Prints Guinness World Records 2006 promotion. P&G, with their abundance of blue food coloring, released a series of Pringles Prints featuring trivia from THE book of fun facts & trivia.
One side of the chip had trivia questions and snackers flipped them over to see the answer before they chomped away.
Sample of questions included “What is the largest vein in the body?” (answer: Inferior vena cava), “The lightest ‘normal’ or non-atrophied brain on record weighed how much?” (answer: 1 lb. 8 oz.), “What are the dimensions of the largest waist ever?” (answer: 119 inches).
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Pringles® is a registered trademark of The Procter & Gamble Company.
The words “GUINNESS WORLD RECORDS” and the star and column logo are trademarks
of Guinness World Records. All rights reserved.
Project executed under a consulting contract between Shaky Egg Communications Inc. and GREY Alliance.